(This article has been updated on February 08, 2022)

Whether you’re looking to open or relaunch your hotel or restaurant business this year, you will require optimal and quick staffing solutions. And mass hiring, often referred to as ‘bulk-hiring,’ ‘high volume recruitment,’ or ‘mass recruitment,’ is an excellent option, as it allows your company to find the best candidates in a short timeframe.

Unlike regular hiring efforts, however, mass hiring requires meticulous planning and different recruitment strategies for preparation and execution. If done well, it can produce the best results for your hospitality business. 

Read this article to find out how you can organise a mass hiring event for your hotel, resort or restaurant, and what the best practices are when opting for bulk hiring. We’ve also included a FREE guide to a successful mass hiring plan, which you can download and save. 

Ready to find the best talent for your (re) launch without compromising on quality or company culture? 


Why Should You Opt for Mass Hiring?

When launching or reopening a hotel, restaurant or resort, you’ll most likely have multiple positions available, such as waiters, hostesses, cooks, and even housekeepers. Imagine how long it would take you to individually recruit staff for each position? It could also turn out to be a costly affair. 

A mass hiring event can help you cut costs, hire effectively, grow your brand and increase your talent pool. 


Best Practices a Recruiter Conducting Mass Hiring Should Follow

  • Focus on Branding: Use your event to highlight your brand values and EVP. When you illustrate what working for you truly means by including testimonials, glimpses of the workplace, and even having employees act as ambassadors at these events, you’ll be surprised at how attractive you can make your company. You can also boost your brand by handing out merchandise and giveaways to attendees. These will remain with the attendees even after your hiring events, and are a relatively cost-effective method to grow your brand. 
  • Take Cultural Aspects Into Account: Some mass hiring plans fail because hiring managers forget to take culture into account. An excellent way to navigate this is by considering how your hospitality company defines success. What are the values that are important for your hospitality business? Looking within your teams for members who demonstrate these values can help you make a quick list. Don’t forget to communicate your culture right from your social media accounts to your job postings, screening processes, and interviews. This will help you attract the ideal candidates.
  • Focus on Diversity and Inclusion: According to Glassdoor, 67% of job seekers consider workplace diversity an essential factor when seeking jobs. Not focusing on Diversity and Inclusion in your mass hiring efforts could make you lose valuable applicants.

→ 🤔 Want to increase the quality and size of your candidate pool? Discover how our 11 best practices for inclusive recruitment can help!

  • Communicate at Every Step: Keeping candidates in the loop at every step in the mass hiring process is important to build their trust. If you promise to get back to them within a week, be sure to meet that commitment. Don’t forget to do the same with hiring managers, senior-level management, and current employees to keep them abreast of new team members. Communicating also helps with keeping new hires engaged. Most importantly, when rejecting candidates, make sure you notify them as soon as possible with a suitable letter. It hurts your brand when candidates don’t hear from you. 
  • Plan Training and Onboarding Processes Well in Advance: Creating a targeted candidate experience makes applicants excited about working for you. Planning it ahead of time will ensure that you have a structured and efficient process. You can do this by sorting new hires into onboarding groups, assigning them a buddy to help them integrate, and regularly checking in with their managers. The latter will help you plan for any disruption to your talent acquisition process. 
  • Include Existing Employees: Current employees can be the best advocates for reaching new hires. You can include them in the mass hiring process by allowing them to meet and chat with candidates about the workplace, and by offering them referral bonuses. 
  • Mitigate Hiring Bias: Bias in mass hiring is a big risk. Be sure to mitigate it by training your team on everyday bias awareness, creating standardised questions for each position, and by basing hiring decisions on data, not assumptions. It also helps to diversify your hiring team to ensure that candidates feel represented and that their diversity is appreciated. 
  • Track Your Time to Hire: Measuring how long it takes to hire candidates will help you identify bottlenecks and make changes where necessary. Another thing to note is: the longer you take to hire, the higher the cost per hire will be, plus the chance of candidates losing interest gets higher as well.


 → 🤔 Whether you need 100 or 1500 employees to relaunch/open your hospitality business, working with Hosco can increase your bulk recruitment quality and reduce your time-to-hire. Get in touch with us today!